Recover your blocked analytics data

Your analytics, unblocked.

Ad blockers and Safari's ITP silently erase 30–40% of your analytics — stripping URL parameters, blocking cookies, and discarding hits before they ever reach your platforms. FirstRelay routes GA4, Meta Pixel, TikTok, and Google Ads through a subdomain you own, so your data arrives complete. Add one CNAME. The rest is handled.

Get started free See how it works
signal path
Visitor
Browser
blocked
FirstRelay
your.domain
trusted
Destination
Google Analytics
~35%
of traffic blocked by ad blockers
~57%
US mobile browsing on Safari / iOS
<1ms
added latency via Cloudflare edge
5min
from sign-up to live

You're losing half your mobile data to Safari.

Standard analytics tags load from Google's servers — a third-party domain that browsers have been trained to block and restrict for years. Safari goes further: it strips tracking parameters directly from URLs and caps cookies to 24 hours. The majority of US mobile traffic is iOS. That's not a rounding error.

Without FirstRelay
Analytics requests go directly to Google's servers. Blockers have been trained on those exact hostnames for years.
  • Safari ITP caps third-party cookies to 24 hours — deleted entirely after 7 days without interaction
  • Safari strips UTM parameters and click IDs from URLs on cross-site navigation
  • iOS Safari is the majority of US mobile traffic; your attribution is quietly collapsing
  • uBlock Origin and Brave block google-analytics.com by default
  • Click IDs (gclid, fbclid, ttclid) lost before the session ends
With FirstRelay
All tracking runs through your own subdomain. Browsers trust it. Safari respects it. Ad blockers can't touch it. Your data is complete.
  • Safari sees your subdomain as first-party — no cookie capping, no 7-day expiry
  • URL parameters (UTMs, gclid, fbclid) captured server-side before Safari can strip them
  • Ad blockers can't block your own domain — every hit gets through
  • Click IDs stored as first-party cookies, surviving navigation and redirects
  • One CNAME in your DNS — everything else is handled in the dashboard

Five minutes in the dashboard. Done forever.

No Cloudflare account. No code changes. No developers. The only thing you do outside the dashboard is add one CNAME record to your DNS — we handle everything else.

01
Add one CNAME — you're done
The dashboard walks you through choosing a subdomain and gives you exactly one DNS record to add. That's the only change you make outside of FirstRelay. TLS, routing, and everything else is provisioned for you automatically.
; The only thing you touch
analytics CNAME proxy.firstrelay.io
02
Configure your platforms
Pick GA4, Meta Pixel, TikTok, or Google Ads from the dashboard and enter your measurement IDs. Changes go live in under 60 seconds — no code deploys, no developer, no IT ticket.
; Managed entirely in the dashboard
GA4 G-XXXXXXXXXX ✓ active
Meta 1234567890 ✓ active
TikTok — ○ not set
03
Every hit arrives. Every param survives.
Ad blockers can't touch your own domain. Safari's ITP can't strip URL parameters or expire your cookies. UTM tags, click IDs, and every analytics event reach your platforms — complete and unaltered.
; Preserved by FirstRelay
utm_source = google ✓
utm_campaign = summer ✓
gclid = CL123… ✓
fbclid = FB987… ✓

Everything you need. Nothing you don't.

🌍
Safari ITP bypass
Because requests go to your own subdomain, Safari treats them as first-party. No cookie capping, no 7-day expiry — full attribution on every iOS device.
🚫
Ad blocker resistant
uBlock, Brave, and Firefox ETP block google-analytics.com by rule. They can't block your own domain. Your data gets through.
🔗
URL parameter recovery
Safari strips UTM tags and click IDs from URLs during cross-site navigation. FirstRelay captures them server-side the moment the visitor arrives — before Safari has a chance to remove them.
📡
Multi-platform, one snippet
GA4, Meta Pixel, TikTok, and Google Ads — all routed through a single script tag on your domain. Configure each platform from the dashboard, no code changes needed.
Zero-latency edge delivery
Runs on Cloudflare's global edge network. Requests are served from the nearest PoP — typically faster than going directly to Google's servers.
🔒
Your data stays yours
We never store, sample, or inspect your analytics events. Data flows directly from your visitor to GA, Meta, or TikTok — FirstRelay just makes sure it arrives.

No Cloudflare account needed. Ever.

FirstRelay is fully managed. Sign up, go through the dashboard wizard, and you're live — no infrastructure to provision, no workers to deploy, no KV namespaces to manage. We handle all of it.

  • TLS and edge provisioning — automatic
  • Platform config changes take effect in under 60 seconds
  • Multiple domains from one account
  • Works with your existing GA4, Meta, TikTok, and Google Ads setup
Setup wizard
1
2
3
4
5
Step 3 — Pick your platforms
Which tags do you want to relay?
Google Analytics 4
G-XXXXXXXXXX
Meta Pixel
1234567890
TikTok Pixel
Not configured
Google Ads
Not configured

Stop losing data.
Start measuring everything.

Every blocked hit is a missing conversion, a broken attribution model, a campaign you can't trust. FirstRelay closes the gap — no engineers required.